Instagram Stories feel more authentic and less polished. Instagram Story Example The maximum length of an Instagram Story video is 6 seconds. However, you can create a series of stories as a slide narrative. Photos in stories are shown for 7 seconds. Brands can publish as many stories as they want. Like TikTok video content, Stories are displayed in vertical mode, taking up the entire phone screen. You can use 4 types of stories: Standard - the default option for stories, "standard" is an image or video that can contain filters Create - you can add text or stickers, this format is great for asking questions or telling a story Boomerang - this format loops so the story keeps repeating Dual - you can use the front and back cameras to flip the perspective to show your audience what you are doing, for example:
g. Quickly view layouts - this can contain multiple images australia number dataset in a collage.with stickers, text, filters, polls and emojis. There's also an Instagram Stories Highlights section where you can save stories as a collection on your profile (such as testimonials or upcoming events). Stories are a great way for brands to experiment with different types of content because, unlike your feed, Stories disappear within 24 hours.
They are also an effective way to capture user attention and increase brand awareness. This format takes advantage of FOMO as people want to view the video before it disappears. Instagram Stories Case Study: The Economist The Economist uses Instagram Stories to drive more traffic to its magazine and online news articles. The news site uses the Story Highlights feature to promote content and encourage people to click through.
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